Advertising Photographic retouching for Cancer Research

Advertising retouching and Photographic Post Production by Photofixer, London

Cancer Research UK photographic project, shot by London Commercial Photographer Ranald Mackechnie to tie in with their overall Rebranding by Interbrand.

All the figures and groups were photographed overhead in the studio in multiple images, selected figures were chosen and cut out, positioned and the colour of clothing changed (as there were a limited number of individuals). Finally, shading was added to complete the composition

You can see more examples of commercial and advertising photographic retouching here

Posted: January 25th, 2014 | Author: | Filed under: advertising retouching | Tags: , , , , | No Comments »

Advertising Retouching, Premiership Trophy by Ranald Mackechnie

Premiership Trophy photographed by Ranald Mackechnie

Posted: July 1st, 2011 | Author: | Filed under: advertising retouching | Tags: , , , , , | No Comments »

Advertising Retouching, Football Association and Ranald Mackechnie

FA cup photographed by Ranald Mackechnie for the Football Association

Posted: July 1st, 2011 | Author: | Filed under: advertising retouching | Tags: , , , , , | No Comments »

Advertising Retouching, Ranald Mackechnie

Wayne Rooney photographed by Ranald Mackechnie for the Football Association

Posted: March 7th, 2011 | Author: | Filed under: advertising retouching | Tags: , , | No Comments »

Advertising Retouching for Ranald Mackechnie

photographed by Ranald Mackechnie for the Football Association

Posted: March 7th, 2011 | Author: | Filed under: advertising retouching | Tags: , , , , , | No Comments »

Advertising Retouching, Ranald Mackechnie

photographed by Ranald Mackechnie for the Football Association

Posted: March 6th, 2011 | Author: | Filed under: advertising retouching | Tags: , | No Comments »